" The nation's copyright industries achieved foreign sales and exports of $66.85 billion in 1997, more than all major industry sectors, including agriculture, automobiles and auto parts and the aircraft industry ..."
International Intellectual Property Alliance, Washington, DCThe International Intellectual Property Alliance in Washington, DC, is a coalition of a half dozen national organizations from the Business Software Alliance to the Motion Picture Association of America.

As the number one export earner for the United States, the monetary value of entertainment-based intellectual properties as a commodity is unequaled in today's global economy. Rapid growth in other countries continues to open world markets and consumer range as intellectual properties commodities increase. Internet capabilities stimulate faster and greater marketing resources and return on investment to the product producer/manufacturer and copyright owner. Legal means to protect the marketing of intellectual properties as an industry in itself, are keeping pace with this industry movement. Piracy and copyright infringement (including counterfeit/unlicensed software) of intellectual property rights associated with products marketed in the entertainment industry in foreign countries and via the Internet represents a loss of a segment of the market, but has little bearing on the overall opportunity offered in the field of entertainment, intellectual property investment, and product commerce.

The International Intellectual Property Alliance in Washington, DC, a powerful coalition of a half dozen national organizations from the Business Software Alliance, to the Motion Picture Association of America, offers an extensive array of informational website resources regarding intellectual properties as an entertainment industry export/import in the global marketplace. This IIPA resource base, associated with manufactured products that include copyrighted software, music, script, film and video, art and design-oriented audio/visual formats, is quoted, in part:

"The entire economy is moving away from manufacturing items (and toward) intellectual property ... people who are being hired are being hired because of their ability to generate intellectual property and not manufactured goods."

"All of the entertainment industry is a copyrighted industry ... every record, tape, movie, television program, etc., is all based on a copyright license ...""Despite a lack of nationwide oversight and the fear of cyberspace swashbucklers, Boston-area copyright companies are taking their businesses to the Internet." -Bruce Funkhouser, VP, Business Operation, Copyright Clearance Center, Inc.


Excerpts from Value Driven Intellectual Capital: How to Convert Intangible Corporate Assets Into Market Value - Author: Patrick H. Sullivan (amazon.com) "Intellectual Capital brings to the foreground the brainpower assets of the organization, recognizing them as having a degree of importance comparable to the traditional land, labor, and tangible assets. Frequently used in descriptions or definitions of intellectual capital are: human capital, customer capital, stakeholder capital, cultural capital, relationship capital, organizational capital, structural capital, process capital, and economic capital.

Intellectual capital exploded onto the business scene in the 1990's (with) significant coverage in the popular business magazines such as Fortune and Forbes. In 1999 alone, over a dozen conferences were held around the world on intellectual capital management in one form or another ... all were intrigued by the potential hidden value that the intellectual capital perspective suggests, lies untapped within their businesses. They just knew that there was hidden value in their companies and that it was somehow wrapped up in the thoughts, skills, innovations and abilities of their employees. They wanted to learn more about this value: how to harness it, direct it, and extract value from it ...
The users of intellectual capital tend to fall into several groups: Knowledge and Learning (people), Knowledge Management (systems), Innovation Management (R&D), Capital Markets (assets), Shareholders (people w/financial interest) and Company Managers (management of intellectual capital)...".

"The importance of copyright to the Internet is staggering"

-Ieaun Mahony,Intellectual Property Lawyer, Boston office of Holland & Knight LLP

The Internet as a worldwide communication device in digital information will be ever increasingly ccommodated with the usage of royalty earning intellectual properties which represent a digital stream product for the information super highway.

"According to an economic report released last month, the US Copyright industries have created jobs at a much faster rate than many leading sectors of the economy. For Boston area professionals, working in copyright-related industries, news of the overall boom comes as little surprise." Boston.bcentral.com/boston/stories/2000/01/24/story5.html

From meils.8m.com/publishing.html: "As a vital segment of the Copyright industries, it is no wonder that music publishing is fast becoming recognized as a money spending business within financial circles. Increasingly, companies and individuals are acquiring copyrights as a means of entry or expansion into the leisure industry - as well as for sound investment opportunities."

"The entertainment industry and the manufacturer of large airplanes seem to be the two most profitable export industries the United States has ... people think the entertainment industry is about talent, but the most talented person in the world is working something that's copyrighted. Entertainment merchandising is based on trademarks, entertainment itself is based on copyrights." - John Taylor "Ike" Williams, head of Palmer & Dodge Agency, the largest literary agency in New England is a division of Boston law firm Palmer & Dodge LLP, handles books, films and television projects worldwide and joins with numerous producers to package film and television properties.

From meils.8m.com/publishing.html: "Copyrights are intangible assets, and people do not always understand intellectual properties. But the fact is, copyright industries represented nearly $174 billion of the US GNP in 1989, contributing more to the Gross National Product than the construction and transportation industries combined. A 1990 study by the International Intellectual Property Alliance claims that copyright industries, especially in music and film, represent one of the fastest growing sectors of the American economy. And foreign sales from US Copyright industries returned more revenue in 1989 than did the American Aircraft and Space industries."

Research studies support what we see happening in the world today with respect to the monetary value of the intellectual properties-based entertainment business as a commodity: No other industry can come close to the economic explosion that intellectual properties continue to enjoy in today's global marketplace. As President and CEO of CAN DO! Inc., I take great pride in presenting "The CAN DO! Project", the only coordinated program of its kind that will optimize and maximize the potential energy of intellectual properties for the sole purpose of contributing in positive ways to our global society. With our "CAN DO!" intellectual properties and auxiliary product from "Constellation CAN DO!" based on building character and sound values competing commercially in the worldwide marketplace, and by inviting the general public to participate with its brainpower in this adventure, we are destined to experience both personal and corporate achievement as we travel the information super highway together.

Keith Colley, President & CEO
CAN DO! Inc.
© 2003 P.O. Box 111, Freeland, WA 98249 USA

©2003 CanDo Inc.

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