
" The nation's copyright industries
achieved foreign sales and exports of $66.85 billion in 1997, more
than all major industry sectors, including agriculture, automobiles
and auto parts and the aircraft industry ..."
International Intellectual Property Alliance,
Washington, DCThe International Intellectual Property Alliance
in Washington, DC, is a coalition of a half dozen national organizations
from the Business Software Alliance to the Motion Picture Association
of America.
As the number one export earner for
the United States, the monetary value of entertainment-based intellectual
properties as a commodity is unequaled in today's global economy.
Rapid growth in other countries continues to open world markets
and consumer range as intellectual properties commodities increase.
Internet capabilities stimulate faster and greater marketing resources
and return on investment to the product producer/manufacturer and
copyright owner. Legal means to protect the marketing of intellectual
properties as an industry in itself, are keeping pace with this
industry movement. Piracy and copyright infringement (including
counterfeit/unlicensed software) of intellectual property rights
associated with products marketed in the entertainment industry
in foreign countries and via the Internet represents a loss of
a segment of the market, but has little bearing on the overall
opportunity offered in the field of entertainment, intellectual
property investment, and product commerce.
The International Intellectual Property
Alliance in Washington, DC, a powerful coalition of a half dozen
national organizations from the Business Software Alliance, to
the Motion Picture Association of America, offers an extensive
array of informational website resources regarding intellectual
properties as an entertainment industry export/import in the global
marketplace. This IIPA resource base, associated with manufactured
products that include copyrighted software, music, script, film
and video, art and design-oriented audio/visual formats, is quoted,
in part:
"The entire economy is moving away
from manufacturing items (and toward) intellectual property ...
people who are being hired are being hired because of their ability
to generate intellectual property and not manufactured goods."
"All of the entertainment industry
is a copyrighted industry ... every record, tape, movie, television
program, etc., is all based on a copyright license ...""Despite
a lack of nationwide oversight and the fear of cyberspace swashbucklers,
Boston-area copyright companies are taking their businesses to
the Internet." -Bruce Funkhouser, VP, Business Operation,
Copyright Clearance Center, Inc.
Excerpts from Value Driven Intellectual Capital: How to Convert
Intangible Corporate Assets Into Market Value - Author: Patrick
H. Sullivan (amazon.com) "Intellectual Capital brings to
the foreground the brainpower assets of the organization, recognizing
them as having a degree of importance comparable to the traditional
land, labor, and tangible assets. Frequently used in descriptions
or definitions of intellectual capital are: human capital, customer
capital, stakeholder capital, cultural capital, relationship
capital, organizational capital, structural capital, process
capital, and economic capital.
Intellectual capital exploded onto the business scene in the 1990's
(with) significant coverage in the popular business magazines such
as Fortune and Forbes. In 1999 alone, over a dozen conferences
were held around the world on intellectual capital management in
one form or another ... all were intrigued by the potential hidden
value that the intellectual capital perspective suggests, lies
untapped within their businesses. They just knew that there was
hidden value in their companies and that it was somehow wrapped
up in the thoughts, skills, innovations and abilities of their
employees. They wanted to learn more about this value: how to harness
it, direct it, and extract value from it ...
The users of intellectual capital tend to fall into several groups:
Knowledge and Learning (people), Knowledge Management (systems),
Innovation Management (R&D), Capital Markets (assets), Shareholders
(people w/financial interest) and Company Managers (management
of intellectual capital)...".
"The importance of copyright to the Internet is staggering"
-Ieaun Mahony,Intellectual Property
Lawyer, Boston office of Holland & Knight LLP
The Internet as a worldwide communication
device in digital information will be ever increasingly ccommodated
with the usage of royalty earning intellectual properties which
represent a digital stream product for the information super highway.
"According to an economic report
released last month, the US Copyright industries have created jobs
at a much faster rate than many leading sectors of the economy.
For Boston area professionals, working in copyright-related industries,
news of the overall boom comes as little surprise." Boston.bcentral.com/boston/stories/2000/01/24/story5.html
From meils.8m.com/publishing.html: "As
a vital segment of the Copyright industries, it is no wonder
that music publishing is fast becoming recognized as a money
spending business within financial circles. Increasingly, companies
and individuals are acquiring copyrights as a means of entry
or expansion into the leisure industry - as well as for sound
investment opportunities."
"The entertainment industry and
the manufacturer of large airplanes seem to be the two most profitable
export industries the United States has ... people think the entertainment
industry is about talent, but the most talented person in the world
is working something that's copyrighted. Entertainment merchandising
is based on trademarks, entertainment itself is based on copyrights." -
John Taylor "Ike" Williams, head of Palmer & Dodge
Agency, the largest literary agency in New England is a division
of Boston law firm Palmer & Dodge LLP, handles books, films
and television projects worldwide and joins with numerous producers
to package film and television properties.
From meils.8m.com/publishing.html: "Copyrights are intangible
assets, and people do not always understand intellectual properties.
But the fact is, copyright industries represented nearly $174 billion
of the US GNP in 1989, contributing more to the Gross National
Product than the construction and transportation industries combined.
A 1990 study by the International Intellectual Property Alliance
claims that copyright industries, especially in music and film,
represent one of the fastest growing sectors of the American economy.
And foreign sales from US Copyright industries returned more revenue
in 1989 than did the American Aircraft and Space industries."
Research studies support what we
see happening in the world today with respect to the monetary value
of the intellectual properties-based
entertainment business as a commodity: No other industry can come
close to the economic explosion that intellectual
properties continue to enjoy in today's global marketplace. As President
and CEO of CAN DO! Inc., I take great pride in presenting "The
CAN DO! Project", the only coordinated program of its kind that
will optimize and maximize the potential energy of intellectual properties
for the sole purpose of contributing in positive ways to our global
society. With our "CAN DO!" intellectual properties and
auxiliary product from "Constellation CAN DO!" based on
building character and sound values competing commercially in the
worldwide marketplace, and by inviting the general public to participate
with its brainpower in this adventure, we are destined to experience
both personal and corporate achievement as we travel the information
super highway together. Keith Colley, President & CEO
CAN DO! Inc.
© 2003 P.O. Box 111, Freeland, WA 98249 USA